Owning Your Own

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Frequently Asked Questions

What makes Mountain Mudd taste so good?

Mountain Mudd's hand crafted traditional roasts are coaxed to perfection in small roasting ovens fired only with genuine seasoned oakwood. Oakwood roasting provides a humid heat source that retains more lipids (packed with flavor) and reduces the acid content. Like the grapes which create fine wine, coffee beans must be coaxed into their ultimate state of flavorful black magic.

Our methods are not cutting edge. In fact, they're antiquated, labor intensive, and time consuming by most people's standards and we wouldn't change a thing. Once roasted, our blends contain a connoisseur's selection of the world's finest coffee beans roasted separately and then blended together to emphasize the unique fragrance and distinctive flavor of each individual bean.

Steps to Fanchise:

These are the milestones that must be achieved before a franchise can be awarded:

Apply for a Mountain Mudd Franchise
Evaluation of Application
We evaluate your application for experience, work history and Financial Data.
Telephone Interview
A telephone interview is conducted by our Franchise Project Coordinator. If you meet our requirements, we extend an invitation to a presentation meeting.
Presentation
A presentation about our franchise opportunity is made by one of our qualified representatives. You will be provided with a hard copy of the current UFOC.
Franchise Award Notification
Within 10 days of the presentation meeting we will notify you of our decision to award you a franchise. If you are awarded a franchise you must execute your agreement within 30 days.
Execute Contracts
Franchise Agreement is sent via registered mail and must be executed within 30 days with payment of the franchise fee.
Pre-opening Process
With our assistance you follow our pre-opening process using the tools and systems we provide to do market analysis, identify a location, and obtain permits and services.
University of Mudd
You attend University of Mudd at corporate headquarters which includes five intense days of in store and classroom training.
Opening
One of our consultants is dispatched to your store to assist you with opening your location and additional training.

Thirsty to own your own business?

We understand. Our founder, Brenda Burkhartsmeier, was too and in 1994 Mountain Mudd was born. Over the years our concept, process, and coffee have been refined into the drive-thru coffee franchise we are today. We do business with entrepreneurs who want to be in business for themselves but not by themselves. Our time-tested approach to coffee franchise ownership is presented in a seamless, well thought out, easy to understand manner.

When considering if you think a drive-thru coffee franchise is right for you, keep in mind that coffee has moved into the number one beverage of choice in the US. Yes, that's right. Coffee has surpassed soda! Additionally, 53% of coffee customers get their coffee "to go" making drive-thru coffee the fastest growing segment of the specialty coffee industry. Nearly 8 of 10 people in America enjoy coffee daily and 2/3 of the customers buying coffee purchase 4 or more times per week. Frequent trips mean enhanced loyalty and opportunities for sales and traffic.

The Mountain Mudd drive-thru coffee franchise model includes time-tested practices we've perfected in 15 years of experience owning and operating drive-thru coffee kiosks. This knowledge and aptitude is truly unmatched by any other drive-thru coffee kiosk retailer. We own and operate 15 of our own drive-thru coffee kiosks 364 days a year. Our products, concepts, and systems are tested first hand in these drive-thru coffee kiosk locations. We have an established reputation, sufficient capital, high quality products, exceptional service training, and satisfied customers.

When considering a Mountain Mudd drive-thru coffee franchise, be aware that our brand speaks loudly. The benefits of brand awareness, uniformity in meeting needs of customers, and understanding trends across a nation is invaluable to your bottom line. A brand is not something that you can build overnight. According to the Coffee Association of Canada the top variables influencing coffee purchase is 45% brand, 30% quality, and 25% price. The Mountain Mudd Espresso brand is fun, delicious, and unique. Our staff and customers are fun and approachable. We have all of the drinks but none of the attitude.

The Entrepreneur's source says "Franchisers provide you with a proven system to follow. That's S.Y.S.T.E.M. as in "Save Your Self Time, Energy, and Money". We provide the framework but you manage, market, and promote your drive-thru coffee kiosk business. You are in control of your marketplace. Franchisers can only be successful if their franchisees are successful. This makes a win-win relationship that is unique in the business world.

We encourage you to look into our history and get to know the story of our owners. Research our quality control methods and compare our fee structure and financial statements. According to the International Franchise Association's 2005 revised publication of "Answers to the 20 Most Frequently Asked Questions About Franchising", the average investment necessary to buy a franchise, excluding real estate costs, is between $350,000-$400,000. Mountain Mudd Espresso offers its brand, business model, and drive-thru coffee kiosk for approximately $130,000. We offer a small business with big perks! We sincerely hope that you to investigate, dig, and ask questions. We want to tell you all about our success story and let you taste the Mountain Mudd Espresso brand, literally!

Great coffee. Great people. Try Mountain Mudd.

Location Map

Ready to learn more?

Mountain Mudd kiosks are popping up all over America and we would love to have you join our team of franchise operators. Please complete the form below to gain access to more details. If you have any questions, please call us at 1-800-218-MUDD (6833).